“Not only will the new individual packs give My/Mo a longer shelf life and reduce waste, but they will improve hygienic standards by eliminating the open exposure of the mochi to consumers. The brand’s signature mochi ice cream snack features a scoop of ice cream wrapped in sweet rice mochi dough and is available in flavours including Cookies & Cream, Ripe Strawberry and Sweet Mango.Ĭommenting on the introduction of the single-serve packs, My/Mo’s chief marketing officer Russell Barnett said: “Today’s consumer is exceptionally aware of the issues surrounding food safety and food waste.
The Los Angeles-headquartered company, which has its frozen snacks and desserts on sale in more than 20,000 US retailers, continues to operate under the same management team post-ownership change. Inside the pillowy sweet Mochi exterior rests. The brand says that, as well as ensuring food safety, its new single-serve packs will help reduce the food waste and spoilage which can occur with unpackaged mochi ice cream, by preserving quality and freshness.Įarlier this year, The Mochi Ice Cream Co., maker of My/Mo Mochi Ice Cream, was acquired by Lakeview Capital. My/Mo master mochi makers make sweet rice dough from the best ingredients to create a magnificent doughy exterior. Nowadays, Mikawaya isn’t the only company making ice cream-stuffed mochi, so we’re listing off a few of our favorites.My/Mo Mochi Ice Cream has introduced new single-serve packs in the US, as it responds to heightened consumer concern about food safety amid the coronavirus pandemic.įrozen dessert brand My/Mo’s latest packaging format features a single mochi ice cream ball in a fully-enclosed pack. In 1993, Hashimoto’s company Mikawaya launched the first line of ice cream-filled mochi in the United States, and the rest is history. Traditional mochi is usually stuffed with a sweetened red bean paste, but in the early 1990s, a brave woman by the name of Frances Hashimoto decided to ditch the old recipe and fill her mochi with ice cream, inventing a brand new type of dessert.
Following this period, mochi became a favorite of samurai and farmers during the winter time, as it’s easy to prepare and has a high caloric content. At this point in time, only emperors were permitted to eat mochi, as it was associated with good fortune. I had the chance to try some of the brands chocolate flavors and wanted to give you the low-down on what you need to get your hands on ASAP. While its origins are unknown, the first mention of mochi was in 794 AD when it was served as a ceremonial dish during New Year’s celebrations. Mmmmy/Mo: My/Mo is a miraculous match of magnificent mochi dough with. My/Mo Mochi combines sweet, fluffy dough with your favorite flavors to create a delicious sweet treat. Though it may not sound appetizing on paper, the sweet sticky dough is a key ingredient in many Japanese desserts. Mochi, Japan’s favorite gelatinous rice cake, is created when sticky rice is pounded into a paste and molded into little gooey balls. My/Mo Mochi Ice Cream Michigan-based investment firm, Lakeview Capital, has acquired the largest branded manufacturer of mochi ice cream in North America, The Mochi Ice Cream Co, from private.
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